Conferences program

15 November 2022 11:00 to 11:30 Conference room Plenary Conference

Opening conversation with...

Visibility strategy, reputation, business development, team adhesion to a common project ... What are the objectives followed by the event strategy of Dassault Systèmes ?

Speaker:

Marine BRUN-POUVREAU
Head Of Global Events And Executive Communication – DASSAULT SYSTÈMES

15 November 2022 11:30 to 12:45 Conference room Plenary Conference

Events: after the meteoric rise, what can all market players expect?

Bosses of leading international event organisers express their vision of tomorrow's events.

Speakers:

15 November 2022 13:00 to 13:30 Conference room Plenary Conference

30 minutes ECO & BUSINESS with Daniel BAAL - General Manager - Crédit Mutuel Alliance Fédérale

Our key business leaders decipher the latest economic and business news for you

Conference Moderator:

Nicolas ROSSIGNOL
Journalist - Animator – COM'L'OISEAU

Speaker:

Daniel BAAL
Managing Director – CRÉDIT MUTUEL ALLIANCE FÉDÉRALE

15 November 2022 13:30 to 14:45 Conference room Plenary Conference

Are trade show and convention organizers really turning into professional community leaders?

Trade shows and conferences have not yet all returned to their pre-crisis levels, either in terms of number of booths or attendance. This encourages some to evolve their positioning towards what is now commonly called community animation. What does this involve? What new developments are organizers embarking on? What is the place of the flagship show or conference in the system? What is the impact on exhibitors and visitors?

Speakers:

15 November 2022 14:00 to 15:00 Bar Lounge Workshop

Organized by VRROOM

Metavers: the future of live performance

From VRCHat to Roblox, from Engage to The Sandbox, metaverse platforms are opening up previously unimaginable perspectives for the culture and entertainment industries. Louis Cacciuttolo presents some concrete cases of recent immersive shows that foreshadow the future of entertainment.

15 November 2022 15:00 to 16:15 Conference room Plenary Conference

The return of the party

In recent months, many events of a festive and convivial nature have been held. While they were the cradle of the event industry, they had not resisted the development of more serious, more strategic events. Why this return? Has the party been reintegrated into corporate strategies for a long time, encouraged by new work organizations? What are the elements of a successful party?

Speakers:

15 November 2022 15:00 to 16:00 Bar Lounge Workshop

Organized by SPARKUP

Audience engagement: how to make your event memorable in remote, physical and hybrid environments?

During the pandemic, virtual events increased dramatically. Today, these are gradually being abandoned and do not seem to be living up to the expectations of audiences. At the same time, audiences want fewer constraints and face-to-face events are seeing an increased risk of no-shows.

So how do you rethink your events to create experiences that live up to your audiences' expectations? Engaging experiences that make your participants want to come and stay, whatever the format: virtual, hybrid or face-to-face.

Conference Moderator:

Johan MAZEYRAT
Co-Founder and Development Director – SPARKUP

15 November 2022 16:00 to 17:00 Bar Lounge Workshop

Organized by DAMA DREAMS

The licensed Immersive Escape Game : Dama Dreams - creating emotions

The evolution of the escape game and immersive experiences in France, since 2018, is a reality. The escape game has now been well established in France for several years, but the question on everyone's mind is: what next?

Dama Dreams anticipated this and positioned itself on several brand licenses with strong French and international impact.

How did we get here? How do you set up a licensed escape game in France? Does escape game 2.0 require a more immersive approach, including immersive theatre?

In the presence of Emmanuel Teboul, co-founder of Dama Dreams, and thanks to the speeches of our various speakers, you will learn more about the licensed immersive escape game and the company Dama Dreams, a forerunner on the escape game 2.0 market! 

Conference Moderator:

Lucas HOFFMANN
Director of Le Bureau des Légendes – DAMA DREAMS

Speakers:

15 November 2022 16:30 to 18:00 Conference room Plenary Conference

Behind the scenes of 2021/2022 events, by those who organized them

From the brief to the realization of the D-day, through the design, the production or the human, technical and material resources deployed, you will know everything about the backstage of five of the most exemplary event devices of the fall.

Speakers:

15 November 2022 17:00 to 18:00 Bar Lounge Workshop

Organized by WISEMBLY BY MEDIACTIVE EVENTS

Take part in our live survey: what do you think of digital platforms today and what do you expect from them tomorrow?

In recent years, digital platforms have developed with the explosion of remote uses. Now that face-to-face meetings are gradually being resumed, what developments are there for these tools that have changed the way we organise events? What about hybridization and the new functionalities expected in the years to come?

Come and share your opinion with two professionals of the sector: Alexandre Lafond, CEO of Mediactive Group & Jean-Charles Nicolas, CEO Wisembly by Mediactive Events!

15 November 2022 19:00 to 20:15 Bar Lounge Ceremony

Venus Innovation Awards Ceremony

16 November 2022 10:00 to 12:00 Conference room Plenary Conference

The observatory of major international sports events organized by SPORSORA

SPORSORA, the leading organisation for thinking about and influencing the development of the sports economy, is organising the third edition of the Observatoire des Grands Evénements Sportifs Internationaux (GESI) on 16 November in partnership with HEAVENT PARIS. With the mission of informing the entire sports industry sector, this Observatory is a great opportunity to hear from representatives of the various major past or future sports events organised on French territory. Sharing best practices, highlighting French expertise in the organisation and activation of major sporting events and identifying business opportunities arising from these events are the objectives of the Observatoire des GESI organised by SPORSORA 

Speakers:

16 November 2022 10:30 to 11:45 Bar Lounge Plenary Conference

Open session 1 : Event managers in companies, come and share your best practices!

Are you an event director or manager for a company, advertiser or brand? Come and discuss with your colleagues about your role, the scope of your responsibilities, the stress, the joys and difficulties of your job, your relationships with your event suppliers... Share your demands, your expectations, your exasperations too... How did you get through these two years of crisis and this recovery? How do you see the evolution of events and the impact it will have on your missions?

16 November 2022 12:00 to 13:15 Bar Lounge Plenary Conference

Open session 2: The events sector and the labour shortage: which solutions to face the needs?

It is estimated that between 20 and 30% of event professionals have changed jobs during the pandemic crisis. All companies in the sector are experiencing difficulties in recruiting. Training programs are not filling up. Talents are becoming scarce and more expensive, which leads to fierce competition and a sometimes brutal mercato. Salaries are increasing. Stressful and engaging, are the professions in the sector discredited? Do they meet the aspirations of the new generations? How can we face these difficulties and structure ourselves to respond to the positive evolution of the business and to the major deadlines to come?

16 November 2022 14:00 to 14:50 Conference room Plenary Conference

What opportunities does the metaverse offer?

Social XR, Web3, NFTs, DAO... Many companies today say they are thinking about integrating the possibilities offered by the various components of the metaverse into their event strategy. The applications and opportunities seem to be numerous, but have yet to be clearly identified. As Bill Gates claims, will the majority of future business exchanges take place in the metaverse? Why should the event industry be interested in NFTs, virtual, mixed or augmented reality, or CAD? What are the successful operations that have already been carried out?

Speakers:

16 November 2022 14:00 to 15:00 Bar Lounge Workshop

Organized by LES COQ EN PÂTE

ADVENTURE SHOW by les Coqs en Pâte

Come and discover a new team building format !

An incredible animation on the border between a quiz, an escape game and a story in which you are the hero.

The participants are divided into teams (here in person, but also possible online or hybrid) and they all play the same adventure simultaneously, pushing them to exchange and interact a maximum for more cohesion, reflection and challenge.

Guided by a live anim'actor who immerses you in a hyper immersive story, you will help a remote person to advance in his quest. He has a camera on his head and you can follow him on the ground, in the street, hidden in a car, on the roofs of Paris or in a museum.

So are you ready for the adventure ?

16 November 2022 15:00 to 15:50 Conference room Plenary Conference

What business and opportunities can we expect from the 2024 Olympic Games ?

2024 will certainly be marked by the Olympic and Paralympic Games hosted in Paris, but their impact will go beyond the Parisian capital. How do companies exploit the most talked-about sporting event of all? To what extent will the Olympic Games generate business for the event industry? What can we expect in terms of mobilization of event principals? How can we meet the demand? Who will be able to take advantage of it? How can we prepare for the event?

Speakers:

16 November 2022 15:00 to 16:00 Bar Lounge Workshop

Organized by OUILIVE

Start-up and Major Account: a winning duo in the age of digitalization in the world of work

In an era of digitalization and widespread telecommuting, 8 out of 10 employees (9 out of 10 in large groups) believe that companies need to find new ways to get their employees involved. It is in this context that OuiLive, French expert in Connected Challenges, has organized more than 500 events with 300 customers, in less than 2 years.
Sodexo Live is supported by OuiLive to roll out its CSR programme nationally and involve all its employees.

OuiLive is a 100% flexible connected challenge platform for engaging your communities.

Speakers:

16 November 2022 16:00 to 16:50 Conference room Plenary Conference

The trend of immersive events

Immersing your audience in a powerful experience... This is a demand that many event organizers have today. Large 360° images, 3D, virtual or augmented reality, but also spatialized sound or stimulation of the sense of smell, immersive devices rely on ever-changing experiential technologies. How does this wave of immersion express itself? How does it allow an original transmission of messages? What are the rules to respect in order to astonish your audience?

Speakers:

16 November 2022 16:00 to 17:00 Bar Lounge Workshop

Organized by APPCRAFT

New uses: how to engage your participants?

Events face many challenges, one of which is permanent: the commitment of the participants! Taking care of the participants is a major challenge to give meaning to your event and to mark their affections and this is how a strong and lasting relationship can be born.
The 6 keys to successfully engaging participants during an event with AppCraft are
- Personalisation and dynamisation of events through gamification and games of engagement, individual or group challenges, rewards
- Audience engagement through digital interaction with participants (direct polls, voting, Q&A sequences during the event)
- Encouraging networking to turn participants into a truly engaged community
- Maximum integration of the human dimension to captivate and inspire the audience
- Digitalisation of the event through an all-in-one solution, for a true event experience, leveraging optimization
- Engaging remote participants through a hybrid event to link all participants via interactive modules

16 November 2022 17:00 to 18:00 Conference room Plenary Conference

Why do brands rush to festivals? What are the opportunities?

This is not a new phenomenon, but brands are appearing more and more on festivals, seeking to develop a close relationship with their consumers, especially the younger generations. What are organizers doing to attract advertisers? What is possible to do and what is not? How to emerge and what are the winning experiential devices?

Speakers:

16 November 2022 17:00 to 18:00 Bar Lounge Workshop

Organized by LENI EVENT TECH

Monetize Video on an Event (+ebook offered)

Video is an essential medium and the event is the perfect opportunity to capture content from experts, clients, etc.

We will review the possible formats for each type of event (studio On site, streaming, VOD.), the costs and how to monetize them.

An ebook will be given to you for free at the end of the session.

16 November 2022 20:30 to 22:00 Conference room Ceremony

Heavent Festivals Awards

17 November 2022 10:00 to 10:30 Bar Lounge Workshop

Organized by DTE

DTE - Technical Directors' Café

17 November 2022 10:30 to 11:20 Conference room Plenary Conference

The return in force of an incentive in full revival

With two years of crisis and the development of telecommuting, companies need to (re)federate their teams or (re)build strong links with their customers or their sales networks. What are the new needs that the pandemic has brought to light? What is the recipe for a successful incentive? What are the expected evolutions?

Speakers:

17 November 2022 10:30 to 12:00 Bar Lounge Workshop

Organized by DTE

DTE Workshop: Thematic workshop: Order of 25 July 2022 laying down the safety rules and technical provisions applicable to temporary and demountable structures: The explanations!

17 November 2022 11:30 to 12:45 Conference room Plenary Conference

CSR: how to get involved in the current context?

In the event frenzy of Q2 2022, CSR seems to have received a little less consideration. "No time to adopt sustainable or positive impact solutions", we hear here and there. Moreover, the labeling of the World Cup in Qatar has brought ISO 20121 into disrepute. How can we build a CSR strategy that has an impact, is visible and does not involve greenwashing? Is the event industry doomed to the status quo? How can actors massively commit to positive policies in terms of waste, carbon consumption and social impact?

Speakers:

17 November 2022 12:00 to 13:00 Bar Lounge Workshop

Organized by MAGITECH

TECH is MAGIC

Come and attend a keynote / show on innovation where technology and magic merge to better surprise and inspire business decision makers on digital and disruptive technologies

17 November 2022 13:30 to 14:30 Conference room Plenary Conference

Security: how to meet the new requirements of organizers and the public?

The affair of the Champions League soccer final at the Stade de France last May revealed major flaws in the design and application of security instructions. The entire security chain failed. Moreover, with the circulation of viruses, the risk of attack or other potential inconveniences, the demands of the public in large and small events are increasingly high. How to ensure the security of your event and its participants? Between legal obligations and the feeling of insecurity, what are the recommended devices?

Speakers:

17 November 2022 14:45 to 16:00 Conference room Plenary Conference

5 start-ups and innovative companies whose offer announces a new paradigm

5 start-ups and innovative companies among the most promising come, with their customers, to explain how they disrupt the habits.

Speakers: